Tools to Test and Improve Site Speed
Page loading time is obviously an important part of any website’s user experience. And many times we’ll let it slide to accommodate better aesthetic design, new nifty functionality or to add more content to web pages. Unfortunately, website visitors tend to care more about speed than all the bells and whistles we want to add to our websites. Additionally, page loading time is becoming a more important factor when it comes to search engine rankings.
The impact of speed
- 74% of mobile internet users say that they’ve encountered a website that was too slow to load.
- 52% of mobile internet users say that they’ve encountered a website that crashed, froze, or received an error.
- 37% of mobile internet users say that they’ve encountered a website that wasn’t available.
- 48% of consumers expect a web page to load in 2 seconds or less.
- 41% of people abandon a website that takes more than 3 seconds to load.
- A 1 second delay in page response can result in a 7% reduction in conversions.
But if fast loading times aren’t happening, then landing page conversions aren’t either.
Here are some tools for analyzing your load time.
If you’re still having problems with site speed, or just curious to see how your page is doing in that area, there are plenty of free tools that can test the speed of your site. Here are some tools that can test and help you improve the speed of your .
This tool is supported by Google and allows you to run a free website speed test. It provides waterfall charts that break down content, check for Page Speed optimization, and make suggestions for improvements after receiving a page speed score out of 100.
This is a must-use tool from Google. Besides being easy-to-use, you’ll receive a page speed score out of 100 and analysis of both the desktop and mobile versions of your site. You get recommendations that are divided into high-, medium- or low-priority.
This is an essential plugin if you have WordPress for SEO purposes, plus it can also determine your load time across multiple browsers.
Probably the best feature about this tool is that it performs tests on browsers like Chrome, which better reflects real-world conditions. Another nice feature is that you can see how well your speed is measuring up to parameters set-up by Google Page Speed and Yslow.
Your speed will receive two speed page grades from GTMetrix and Yslow, plus a charted history of page load times, analysis page sizes, and request counts.
Performance Plugin Profiler
If you use WordPress, this is a plugin you shouldn’t miss. It examines which plugins are slowing down your site. Once this is installed you can even use it to test other speed-increasing plugins like Theme-Check.
Provides you with page size, composition, and download time. This tool also comes with a summary of page components with advice on how to improve page load time.
Page Speed Tool (Internet Marketing Ninjas)
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