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11 Benefits of Listing Your Business to a Local Online Directory

  1. Increase your Online Visibility

Online directory listings spread your business information all over the internet increasing your visibility , presence and customer awareness. To take advantage of this benefit, you need to list your business in lots of online business directories not just one or two. The more business directories you submit your information to the greater your visibility.

  1. Develop Brand Image

Your local business too needs brand management and image making. As you know the local market is also facing tough competition. Your competitors are trying hard to make their company image. Why do you stay behind? You can list your occupation in a top online local directory to build brand. Provide your company name, address, photos. website url, product and services description and videos. Don’t forget to provide a small yet attractive review of your occupation. Keeping yourself noticed in an online local directory manages your brand image so that you can able to win trust and reliability of clients.

  1. It Builds Trust

listing  your business online builds trust in the eyes of the general population. There was a time when the only way people knew what was available in the city around them was to look in the phone book delivered at their door once a year.

This costly practice has thankfully been replaced, and now it’s mapping programs and online service listings that we look to as a who’s who of local businesses.

  1. Creates Opportunities

Every application your business is listed on allows for customer comments, tips, suggestions, and critiques. By claiming your business online, you’re opening yourself up for customer feedback that can improve your business.

Even negative comments are helpful as they you know what can be fixed, but positive comments from real customers are worth more than any marketing budget can buy.

  1. Free Marketing

In fact, everything about claiming your business online is a part of marketing. Filling out a few forms may be time-consuming and mundane, but at the end, you’ll have a brand with a logo pointing at your exact business location, visible from any computer, GPS, or mobile device. Not claiming your business is like leaving free money on the table.

  1. Increases Brand Visibility

When I’m hungry and can’t decide what to eat, I open Google Maps and type either “food,” “restaurant,” “delivery,” or whatever specific type of food I’m in the mood for. When I do, I’m presented with a map of logos of every related business. It’s a very visual experience that’s even better than searching online, because there’s no limit to how many results are packed into a page.

  1. Enhancing Your Business

Imagine you have made your presence online through a local online directory, but your competitors have not started any online marketing yet. In this condition, who can get benefits? It is obviously you. Today, 70% of population prefer online search for a particular service locally.

  1. Online Listing Or Marketing

B2B marketing or B2C marketing, online local directory listing is able to connect you with targeted audiences. More and more clients can able to know about your business.

  1. Cost Effective Online Presence

Creating a website is expensive. You cannot afford to have a site if you are into a tight budget. Development of commercial websites require to hire a reputed web development company and also need to choose the best online marketing which is costly then listing to a local listing directory. Registration of a local directory is almost free. You can choose premium services to list your name in the first page of the directory. Otherwise, you can get free posting.

  1. Target Large Number of Visitors

Local online directories have the magic to make your business visible to many. Either you are into hospitality, retail or manufacturing, you can come to notice of many targeted visitors in a short period of time. Online recognition will be effortless.

  1. Great for SEO

When claiming your listing on platforms like Google Maps, Yelp, Foursquare, and Apple Maps, you’re listing all identifying information about the business, including a link to the company website. This means there are now at least four links on reputable websites directing relevant traffic to your site.

About Chetan Kalbande

• Working knowledge in Magento, Wordpress, Joomla, PHP, HTML5, CSS3, Bootstrap front-end framework and Foundation front-end framework. Experience of PSD to HTML and HTML to Wordpress. Having knowledge on theme development of Wordpress, directory structure and responsive UI of Magento. E-Commerce development using Magento, Opencart, Woo-Commerce . Clean , attractive and responsive website development using Wordpress and Drupal. Estimation, design and development of various modules. Work on Search Engine Optimization to improve the search engine rank of website. Working knowledge and handling experience of Google Absence and different affiliates account. • Knowledge of Jquery Mobile, Android application development and Phone gap. Experience of Developing and maintaining web base portal or directory website. Work closely with the other team members to meet client goals. Promote on page SEO activities and also the interactions that build ranking, profile and traffic.

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